Media placement in advertising is as important as the advertisement itself. That is why the strategy to media placement must be very carefully thought and planned. The options to advertisement have become, you might say, unlimited, but are all of them suitable to suit your purpose? The answer is probably a no. Prior to planning
Listening to and be aware of when your business is mentioned in the media is very important if you want to maintain brand. You know what? Business can actually do that through media monitoring. So, here’s a guide to media monitoring. After sending out press releases and setting up press conferences, the next task now
Ensuring that your business gets huge media coverage is always one of marketing goals. It will subsequently lead you to bigger audience, engagement, and exposure, and your business growth can definitely benefit from it. One strategy to directly reach media and journalists is through press conference – in addition to press release. It has some
When your business gets coverage and exposure from huge mainstream media, you know it is marketing done right. Getting a mention in news, TV programs, and media alike is important if you want to reach more audience, investors, etc. In order to receive the highly-desired media coverage, company should prepare a good, well-thought press release.
One of the tools that can improve communication between employees in a company is intranet. But what is intranet? Staffbase said the definition of intranet has been constantly changing and developing over time. However, at the most basic level, it’s a “private internal network designed to support an organization’s employees by facilitating communication, collaboration, and