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With the rise of social media and the ever-growing numbers of its users worldwide, expanding advertising effort to the social media platforms seems to be the only option. However, some marketers might find the strategy quite tricky, especially compared to more conventional advertisements. Among some of the most popular platforms for social media marketing are
With over 3.80 billion users in the world, social media has become a challenge to conquer for every business marketer. Social media marketing has become one of the main marketing strategies for business. Then, what is social media marketing? Social media marketing is the process of creating and sharing content through social media platforms with the intention of achieving